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Pros and Cons of Website as a Service

So you know what Website as a Service (WaaS) is. Now it’s time to have a look at the pros and cons
After reading this article, you’ll have a better understanding of how WaaS can benefit your business, and whether it’s the right choice for you. Let’s get stuck in, starting with the pros.

Pros of using Website as a Service

A website that grows with your brand

With WaaS, your website will never be outdated or look old fashioned. Whatever changes you make to your business, no matter how big or small, your website will reflect that. All the things you do offline, you can do online — easily.
Your website might only get a few hundred visitors a month to begin with, but as that grows to a few thousand a month, Website as a Service means you can give all your customers the same online experience.
Plus, you might only want a basic site to get your business off the ground, but as the sales pour in, you might want to add additional features or functionality to your website to impress visitors. With WaaS, you can do this easily and affordably.

You won’t have to pay a big bill upfront

One of the biggest pros to WaaS is that there’s no huge upfront cost. Traditional website creation often demands 50% upfront and 50% on completion, and even smaller projects can set you back £3,000 to £6,000 upfront.
With WaaS, the upfront cost is less than £1,000, which gives you more money to spend on growing your business. For SMEs who often work with smaller budgets, this is a perfect way to scale your business.

With WaaS, your website will never be outdated or look old fashioned. Whatever changes you make to your business, no matter how big or small, your website will reflect that.

You can make changes freely

If you take the traditional route of paying for your website upfront, if you want to make changes to your site later on, you’ll have to pay extra for these. Whether you hire a freelancer or an agency, this can be costly, and there’s no guarantee that you’ll find someone you trust quickly.
With WaaS, you can make changes at the drop of the hat. What’s more, they’re included in the monthly price of the website so you won’t be hit with any unexpected bills.

Hosting, Domain and maintenance, all taken care of

Unless you’ve done it before, or you’re clued up on hosting, domains, maintenance and uptime, it can be tricky to get these things right, all of which are crucial for keeping your site in tip-top shape.
With WaaS, all these things are part of the service, as standard, at no extra cost to you. If the service is down or something needs updating, it’ll be fixed before you notice it needs doing.

Round the clock support and maintenance

Websites break and there’s nothing you can do about it. After all, they are just a bunch of code. But certain functionality can cause errors on your site that your visitors will see. This isn’t great for your business or its reputation. So what do you do?
Well, usually, you’d hire a freelancer or an agency to fix it for you. The only problem with both of these is that they’re expensive and take time. This is where WaaS comes in.
With WaaS, if your site goes down or you encounter a problem, all you need to do is raise a support ticket and your issue will be fixed as soon as possible, and as part of the service contract — no questions asked.

Cons of using WaaS

Tied into a long term commitment

The only thing some people don’t like about WaaS is that you’re tied into a long-term commitment. You see, unlike the traditional approach to website creation, where you pay people to make it, and once it’s done, you never see them again, WaaS is like a long-term relationship — you’re in regular contact with the agency you choose. Whether this is a pro or a con will depend on what you’re looking for, but we’ll let you be the judge of that.
So there you have it, the pros and cons of using WaaS. You can find out more, like how much it costs by following this link. Oh, and click here to see some of our results.

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