Privacy Policy
Last updated: [28.01.2026]
1. Introduction
Notorious Online (“we”, “us”, “our”) is committed to protecting and respecting your privacy.
This Privacy Policy explains how we collect, use, store, and protect personal data when you visit https://notorious.online/ (the “Website”), contact us, or use our services, in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
2. Who We Are (Data Controller)
Notorious Online
Elizabeth Court
Church Street
Stratford Upon Avon
CV37 6HB
Email: info@notorious.online
For the purposes of data protection law, Notorious Online is the data controller of your personal data.
3. Personal Data We Collect
3.1 Data You Provide to Us
We may collect personal data when you:
- Complete a contact form
- Email or call us
- Request information about our services
This may include:
- Name
- Email address
- Telephone number
- Business name
- Message or enquiry details
3.2 Data Collected Automatically
When you visit our Website, we may automatically collect:
- IP address
- Browser type and version
- Device type and operating system
- Pages visited and time spent on the site
- Referring URLs
- Interaction and click data
This information is collected using cookies and similar technologies.
4. How We Use Your Data
We use personal data to:
- Respond to enquiries and communications
- Provide and improve our services
- Monitor and improve Website performance
- Understand how visitors use our Website
- Measure the effectiveness of marketing campaigns
- Comply with legal and regulatory obligations
5. Legal Bases for Processing
We process personal data under the following lawful bases:
- Consent – for non-essential cookies and tracking
- Legitimate Interests – to operate, improve, and market our business
- Contractual Necessity – where required to provide requested services
- Legal Obligation – where required by law
6. Marketing & Advertising
6.1 Online Advertising Platforms
We use third-party advertising platforms to promote our services, including:
- Google Ads (PPC)
- Facebook / Meta Ads
- LinkedIn Ads
These platforms may use cookies, pixels, or similar technologies to:
- Track conversions
- Measure advertising performance
- Build anonymised or aggregated audiences
- Deliver relevant advertising
These technologies are only activated after you provide consent via our cookie banner.
7. Analytics & Website Performance
7.1 Google Analytics
We use Google Analytics to analyse how visitors use our Website. This includes information such as:
- Pages viewed
- Time spent on the Website
- Device and browser data
Data collected via Google Analytics is processed in an aggregated and anonymised form where possible and is only collected after consent.
7.2 Google Search Console
We use Google Search Console to monitor and improve our Website’s presence in Google search results.
Google Search Console does not use cookies and does not identify individual users.
8. Sharing Your Data
We do not sell your personal data.
We may share personal data with trusted third parties where necessary, including:
- Website hosting and IT service providers
- Analytics and advertising providers (Google, Meta, LinkedIn)
- Professional advisers (e.g. legal or accounting)
All third parties are required to process data securely and in compliance with data protection laws.
9. Cookies & Tracking Technologies
Our Website uses cookies and similar technologies to:
- Ensure the Website functions correctly
- Analyse traffic and performance
- Support advertising and conversion tracking
Cookie Categories
- Strictly Necessary Cookies – required for the Website to operate
- Analytics Cookies – help us understand how visitors use the Website
- Marketing Cookies – used for advertising and conversion measurement
Non-essential cookies are only placed after you give consent.
You can manage or withdraw your consent at any time via the cookie settings link on our Website.
For more information, please see our Cookie Policy.
10. International Data Transfers
Some of our service providers may process data outside the UK.
Where this occurs, appropriate safeguards (such as Standard Contractual Clauses) are used to protect your data.
11. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, including legal, accounting, or reporting requirements.
12. Your Rights
Under UK GDPR, you have the right to:
- Access your personal data
- Request correction of inaccurate data
- Request deletion of your data
- Object to or restrict processing
- Withdraw consent at any time
- Lodge a complaint with the Information Commissioner’s Office (ICO)
To exercise your rights, contact info@notorious.online.
13. Data Security
We take appropriate technical and organisational measures to safeguard personal data against unauthorised access, loss, or misuse.
14. Third-Party Links
Our Website may contain links to external websites. We are not responsible for the privacy practices or content of third-party sites.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page and the “Last updated” date will be updated accordingly.
16. Contact Us
If you have any questions about this Privacy Policy or how your data is handled, please contact:
Email: info@notorious.online
Address: Elizabeth Court, Church Street, Stratford Upon Avon, CV37 6HB